Style Me Savvy is digital platform enabling sharing styling skills with women of all shapes and sizes, helping tens of thousands of women to feel amazing whether they’re heading out for a day in the office or a night in the town.With a super-smart AI, Savvy is not just a chatbot. It has a human side too. Savvy collaborates with fashionistas, stylists & trend setters from across the country, who understand all kinds of body types, lifestyle requirements and body image issues.
Fashionable Young Digital Platform

In collaboration with Songo Media, our mission was to create a fashionable young brand and a digital platform and app, named Savvy, aimed at sharing styling skills. We established the brand’s values, designed a cutting-edge color palette, illustrated various chatbot characters, and developed the Savvy logo.

Our work extended to building a unique and interactive mobile app and a fully responsive Facebook Messenger-based chat, offering a fun user experience.

Savvy App - Recommendation Tool

The smart chatbot learns each follower’s style preferences, body type and the features they wish to hide or accentuate. It then offers personalized fashion advice, based on the user’s brand and style choices.

This app is an evolution of chat-bot while the UX is based on another popular well known app – Tinder. Mimicking Tinder’s experience of swiping left & right, while using the branding, this app gives the user insight about his styling choices and preferences.